Business Buzz
By Grace Galbreath
The days may be getting shorter, but there is still plenty of time to shop! There are several new businesses dotting Sea Isle, so be sure to check them all out before the summer season ends.
Owner Ann Martinelli at Primitive Boutique in Sea Isle City.
Primitive Boutique
3800 Pleasure Ave., Sea Isle City
primitive-boutique.com
Primitive Boutique has all the summer staples! The shop, which also has locations in Ocean City and Ambler, Pa., now has a new storefront in Sea Isle City.
From statement pieces to complementary jewelry, Primitive has it all. Says owner Ann Martinelli, who opened the first location three years ago: “My store is best known for being a little bit edgy and unapologetically me. You will find an assortment of items that represent the community in which we live, or where you’re from.”
Martinelli, who specializes in upcycling and customizing clothing and products, says that she encourages customers to bring ideas and express themselves creatively. “Customization is the heart and soul of what we do,” she says. “Everybody wants something that represents them, so we give that option.”
Looking to upgrade your wardrobe? This fall, Primitive Boutique will be open Thursday through Monday, from 10am-5pm. Stop by for the best selection of patches, accessories, clothing, and jewelry. Martinelli will help you create something new, something that is entirely you!